News Release    

                                                                       

 

FOR IMMEDIATE RELEASE                                                  CONTACT:     Peter Murdoch

                                                                                                                        President & CEO

                                                                                                                        (631) 739-2000

 

 

Sentry Technology Announces Customer Advocate

 

            Ronkonkoma, New York, March 13, 2006 -- Sentry Technology Corporation (OTC Bulletin Board: SKVY) announced today the newly created position of Customer Advocate filled by Liz Heyder.  Liz has been with Sentry for more than 10 years as Executive Assistant reporting to the President & CEO and Chief Financial Officer.  In her new capacity as Customer Advocate, Liz will be “The Voice of the Customer” whose responsibilities will include: participating in meetings with our sales, service, order entry and manufacturing teams and communicating with customers and Company employees to maximize customer satisfaction. Liz will continue to report progress to the President & CEO.

 

            “Customers are the single most important asset of our business. Having a key employee represent our customers at important internal meetings is just one more way to ensure we never lose sight of the customer in everything we do,” said Peter L. Murdoch, President and CEO of Sentry Technology Corporation. “Liz Heyder’s understanding of our customers, employees and processes makes her the ideal person to be the voice of the customer here at Sentry.”

 

Sentry Technology Corporation designs, manufactures, sells and installs a complete line of Closed Circuit Television (CCTV) solutions, Electro-Magnetic (EM) and RFID based Library Management systems as well as Radio Frequency (RF) and Electro-Magnetic (EM) EAS systems.  The CCTV product line features the SentryVisionâ SmartTrack system, a proprietary, patented traveling Surveillance System.  The Company’s products are used by libraries to secure inventory and improve operating efficiency, by retailers to deter shoplifting and internal theft and by industrial and institutional customers to protect assets and people.  For further information, please visit our website at www.sentrytechnology.com.

 

                                                                              

 

This press release may include information that could constitute forward-looking statements made pursuant to the safe harbor provision of the Private Securities Litigation Reform Act of 1995.  Any such forward-looking statements may involve risk and uncertainties that could cause actual results to differ materially from any future results encompassed within the forward-looking statements.  Factors that could cause or contribute to such differences include those matters disclosed in the Company's Securities and Exchange Commission filings.